It must be nice to be Mark Zuckerberg. Not only is he the owner of one of the most popular forms of social media, but now it seems he’s the proprietor of one of the most successful photo sharing apps in the world — Instagram. It was just reported that Facebook signed a deal to acquire Instagram for an amount of $1 billion. Now, that’s a lot of money!
According to CNN, this is Facebook’s biggest acquisition ever. It purchased in both cash and stock. Instagram currently has around 30 million active users, and Zuckerberg said that he plans on bringing both companies together. A free app that doesn’t charge for any of its services, Instagram will continue to find new ways to create a better mobile photos experience – according to their founders. Essentially the app enables its users to enhance photos that they have taken on their smartphones by adding flair along with other colorful schemes and techniques.
No sooner than it was announced, Computerworld reported that Twitter was all abuzz in regards to Facebook’s expensive purchase. It seems the consensus is rather negative. Despite people taking to their Twitter accounts to debate this new hot topic, Zuckerberg remained rather optimistic about this new endeavor. In fact, he said it’s a big milestone for his company.
“This is an important milestone for Facebook because it’s the first time we’ve ever acquired a product and company with so many users,” he said in a blog that he posted on Facebook. “We don’t plan on doing many more of these, if any at all. But providing the best photo sharing experience is one reason why so many people love Facebook and we knew it would be worth bringing these two companies together.”
Perhaps. After all, it’s true what they say — a picture is worth a thousand words, and maybe, in Facebook’s case, likes as well.
- Jaylen C.